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Sales & Marketing VP

Sales & Marketing VP
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3 minutes

How SysTools Software Has Created a Successful Affiliate Marketing Program

Interview with Chirag Arora, Marketing Manager at SysTools   Thank you, Chirag, for taking the time for this interview. The company you represent, SysTools Software, has been working with us for
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Sales & Marketing VP
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8 minutes

5 Customer Success KPIs That Actually Make a Difference

Customer success is arguably the most important factor in the success of your business, and so it’s also the most important metric you can measure. Most SaaS companies, and in fact most successful c
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Sales & Marketing VP
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2 minutes

Privacy Shield Invalidated: 2Checkout Cross-Border Data Flows Remain Compliant

On July 16, 2020, the CJEU invalidated the EU-US Privacy Shield agreement (which was adopted in 2016 by the European Commission following the invalidation of the "Safe Harbor") in an effort to make t
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Sales & Marketing VP
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5 minutes

How to Optimize and Use Online Marketing Campaigns for Success in 2020 – Comm...

This past June, 2Checkout was the proud host of our fourth CommerceNOW 2020 online event, bringing together some of the greatest minds in eCommerce, digital marketing, conversion rate optimization, cu
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Sales & Marketing VP
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7 minutes

How to Nurture and Retain Leads Through Interactive Content

There’s a lot that goes into making a business successful. And a big part of it is converting leads into customers. Yes, the journey of converting them has to be strategic. But it doesn’t have to
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Sales & Marketing VP
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5 minutes

2Checkout Summer ’20 Release: Enhanced Commerce and Subscription Billing F...

Today marks the day of 2Checkout's Summer Release '20, an update which brings a multitude of new features and enhancements to the Avangate Monetization Platform. We've supercharged our platform's pote
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