Rethink Commerce Blog

Everything you need to know about commerce in one place

B2B Commerce

5 Lessons B2B Companies Can Learn from Consumer Markets

Of the many changes that the pandemic has brought to the global economy, it could well be that the expanded B2B marketplace is the most consequential. During the pandemic, many firms moved their opera

It’s Time to Develop Your B2B Social Selling Strategy

You might love scrolling through your Twitter feed to get the latest news or checking out old friends’ new cat pics on Facebook. But are you making the most of social media for your business?  

Understanding and Optimizing the B2B Buyer Journey

In 2021, B2B software customers don’t need to and don’t want to talk to your sales team just to learn about your company and products or to compare pricing or features. They can access all of this

Build a Qualified B2B Sales Pipeline Using the Right Channels

An essential piece of sales success is attracting the qualified lead: the customer who has the need and financial capacity to buy your product or service. Drawing in and ultimately converting this kin

The State of B2B Digital Commerce in 2020 and Beyond 

It’s no secret that the global B2B eCommerce market is six times bigger than B2C, and that a significant double-digit growth is expected for B2B eCommerce in upcoming years: a CAGR of 17

How You Can Improve B2B Client Experience and Your Sales Process with a CPQ Solu...

The B2B landscape has never been so competitive and conducting sales in the traditional way is no longer effective. Merchants are looking for novel ways to service their clients and are shifting their
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