Rethink Commerce Blog

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B2B Commerce

B2B Commerce
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5 minutes

The Future of B2B Payments: Trends and Challenges in 2024

In the dynamic landscape of the digital economy, B2B payments play a pivotal role in shaping business interactions. These transactions, occurring between businesses rather than consumers, facilitate t
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B2B Commerce
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6 minutes

How To Operationalize Customer Value to Maximize Product Growth

In this post, we distill insights from our recent webinar featuring Claire Suellentrop, a seasoned marketing expert and co-founder of Forget the Funnel. With over 13 years of industry experience, Clai
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B2B Commerce
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6 minutes

How To Boost Revenue by Cross Selling in Your Shopping Cart

Updated December 2023   Online companies face unique challenges on the road to profitability. In the rush to generate revenue and build a customer base, high churn rates and an inability to scale
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B2B Commerce
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7 minutes

The Taxation of Digital Goods and Services in North America

In the blink of an eye, the digital goods market has rapidly exploded from a niche sector to a large chunk of the eCommerce landscape. Valued at over six trillion USD as of 2023 – that number is exp
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B2B Commerce
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6 minutes

Retention Strategies to Adopt on the Spot

In the dynamic realm of eCommerce, customer retention isn't just a strategy—it's a game-changer. As the competition heats up and consumer choices multiply, the power of keeping your existing custome
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B2B Commerce
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5 minutes

The Importance of CRO and How to Avoid 5 Common Mistakes

Ensuring the most optimal performance of your website and shopping cart is crucial to success in the competitive and fast-paced landscape of eCommerce. Conversion Rate Optimization (CRO) provides a st
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