Rethink Commerce Blog

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Growth Tips for Your Subscription Business: Pricing and Retention

Every subscription business wants to grow. But not all of them do. Why is that? Not for lack of trying, but perhaps for lack of proven strategies. At our CommerceNow event earlier this summer, we cove

HMA! Interview: How to Leverage the Affiliate Channel & Grow the Business

Pavel Pudakov is Affiliate and Performance Marketing Manager at Avast, in charge with the HMA! Brand. We recently had the pleasure to chat with Pavel on the topic of affiliate marketing. With more tha

What Matters Most to Software Buyers: 2018 Software Buying Survey Results

Do you care what software buyers think? If you’re selling software, you probably do—and you should certainly check out our most recent software buying survey results.

12 Tips to Optimize the Customer Lifecycle

No matter where you are in the customer lifecycle, you can almost certainly benefit from some amount of optimization. Whether you want creative growth hacks or proven customer lifecycle marketing tips

Industry Buzz – August 2018

Hi sellers! This month, we've got good news for shoppers: 2Checkout now supports Apple Pay, an increasingly popular global payment method with over 125 million active users. Shoppers can use iPhones,

How to Transform Your Business into a Profitable Subscription Business

So you’ve got a software business and want to make the switch to subscriptions, but aren’t sure where to start. You’re in the right place: we’ve got a nice solid framework to get you started,
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