Rethink Commerce Blog

Everything you need to know about commerce in one place

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Key eCommerce Trends to Watch in 2018

In a connected world, things change fast. By nature, the software industry moves faster than most other industries. We’re always keeping an eye on trends so we can help you make the most of them in

15 Essential CRO Strategy Infographics You Must See

There can no longer be any doubt that conversion rate optimization (CRO) is incredibly important. Even a modest increase in conversion rate can produce an enormous increase in profit for your business

7 Ways to Make It Easier for Your Customers to Renew Subscriptions

Every marketer should know by now that retaining customers is more cost-effective than acquiring new ones. On average, it costs five times as much to attract a new customer than to keep an existing on

Simple Tips and Tricks to Grow Your Online Business

Building an online business isn’t always the hardest part of being an entrepreneur. Sure, it takes a lot of work to turn your great business idea into a real business. At some point, though, you nee

What is Acceptable Churn for SaaS Businesses?

In the world of B2B SaaS, more and more data is available on what type of churn, or recession rates, are average and what kinds of rates are "acceptable." It’s business 101 that finding a new subscr

Cool Start-up Interview Series: Zingtree

Recently, I had the pleasure of speaking with Bill Dettering, founder and CEO of Zingtree, a SaaS solution for building interactive decision trees, and Applian, a video downloader and screen recorder
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