About Author

Senior Manager, AR & Communication at 2Checkout
Into marketing communications for technology since 1998 and loving it.
My motto, because it's what I‘ve been doing in most of my professional life. I am an advocate of neat communication, well organized and integrated marcom actions. I've learnt a lot since I came to 2Checkout and enjoy the challenge of an impossible-to-get-bored-at job. Also a mother of two, so I have to be quick and efficient at everything I do (oh, that's a rhyme).
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Check out her latest articles

2Checkout Shares 2020 Digital Commerce Benchmark Report

As we do each year, we recently shared our benchmark report, a comprehensive analysis of global eCommerce sales of software, digital goods, and services for the past year. Our Digital Commerce Benchma

Understanding and Optimizing the B2B Buyer Journey

In 2021, B2B software customers don’t need to and don’t want to talk to your sales team just to learn about your company and products or to compare pricing or features. They can access all of this

Selling Music Production Software Online – A Digital Commerce Perspective

The world has been consuming digital music at a voracious rate recently. During 2019, an astonishing two trillion songs were downloaded in the US alone, according to the National Association of Music

The State of B2B Digital Commerce in 2020 and Beyond 

It’s no secret that the global B2B eCommerce market is six times bigger than B2C, and that a significant double-digit growth is expected for B2B eCommerce in upcoming years: a CAGR of 17

Digital Products to Sell Online and How to Find the Best One for You 

So you want to get into eCommerce, but you’re not sure what to sell online? It’s good that you’re not taking that decision lightly! eCommerce is such a crowded space (there are over 10 million e

How to Solve the New Channel Conflict in B2B Sales

One of the givens of B2B is that customers demand a frictionless, consistent, and flexible buying experience. In the current changing landscape dominated by the COVID-19 pandemic, one of the correspon
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