Rethink Commerce Blog

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4 minutes

Conquer customer conversion killers!

Start using one of the 4 most affordable A/B testing tools to improve your customer experience  A/B testing is a simple process that will help you optimize the customer experience across your
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2 minutes

Avangate Success Story – Jim McMahon, MajorGeeks

MajorGeeks is one of the most popular software sites online. Behind this very large toolbox for your PC, as they like to describe their business, are just two guys: Tim Tibbetts and Jim McMahon. Both
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2 minutes

Cut the Fluff: How Marketers Got (Back) into the Software Revenue Business

Everybody knows fluffernutter sandwiches are delicious. And they’re where fluff belongs. For a long time, marketing teams struggled to measure and prove their value. Sometimes, this led to an over-r
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2 minutes

Avangate’s Vision of Customer Centric Commerce Gets A Major Investment From Fr...

I’m thrilled to announce we have just closed a very strategic transaction with Francisco Partners. With this transaction, Francisco is acquiring Avangate and investing additional capital to further
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3 minutes

What Online Sales Can Learn from Frogger

Help buyers navigate a new world where time is short and stakes are high Our constantly connected world has blurred the lines between personal, professional, and social lives, creating one big freeway
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2 minutes

Obamacare and Online Launches

As many of you may be aware, yesterday (Oct 1) was the first day of Obamacare in action for most US citizens – they ability to explore public healthcare plans on health exchanges. And it didn't go v
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