Rethink Commerce Blog

Everything you need to know about commerce in one place

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Fake it until you make it?

I'm not sure how to start this post, but most techniques of overcoming the writer's block say that you should write something and worry later about how it looks. Besides, I only have 27 minutes to wri

Getting attention for your startup

What's the one thing your startup needs more than great code, a killer marketing message or a compelling offer? Attention. Without attention, no one will know your startup has created the must-have we

Twitter + Analytics = Love

Most of you are already accustomed with URL address shortening services. You know, those websites which make your URLs short and ugly so you can post them on Twitter, Facebook or just send them to a f

Interruption Marketing: Rumors of its Death have been Greatly Exaggerated

This is a guest post by Neil Davidson Walking round Times Square last week, its 23-story billboards reminded me of the extravagant uselessness of peacock tails. It's an advertising arms race for our a

Squeeze the soul out of your images and offer it as a tribute to Google

How to optimize website images from a SEO perspective. Product images, screenshots, your beautiful team members, catchy images for your website content, corporate images, logos, icons, you name it –

Measuring the Real Value of Social Networks: Facebook, Twitter, LinkedIn… ...

The other week, Brian Clifton wrote a very neat article on his well-known blog about tracking social networks by using filters. The data I got from the implementations he recommended in that article m
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