About Author

Author, Blogger, Founder
Bob Walsh is a wearer of many hats: when he's not blogging for CNET Webware, he's co-moderating the popular Joel on Software Business of Software forum, consulting with startups and microISVs and blogging about them at 47hats.com, selling a Windows task management program or coding a new SaaS training social network for startups and microISVs.

Walsh is the author of two books, Micro-ISV: From Vision to Reality and Clear Blogging: How People Blogging Are Changing the World and How You Can Join Them.

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Check out his latest articles

Meet me at the corner of Product and Market – or else!

It's got to be the single-most asked question in the software business world. Beginning startups - both rolling in VC hay and bootstrapping - ask it. Existing software companies, as they get whacked a

New Year – New Google Realities

When William Gibson said "The future is here. It's just not evenly distributed yet", he could have been talking about how Google is reinventing its search results right now and incidentally altering t

Breaking Google’s Glass Ceiling with a Microsite

So you've tried endlessly tweaking your AdWords, starting a blog and even begun Twittering this year, and you're still on the second or worse page of Google results for the keywords that matter most.

Why Hammers Sell Better Than Your Software

Hammers Sell Better Than Software Back in April my friend and fellow microISV Andy Brice conducted a software vendor survey that highlighted something that doesn't get the attention it should: while

Are you moving or sleeping?

So here you are, another ordinary day running your microISV. Pretty much like yesterday; not unlike tomorrow. You're doing what you've done, you're all nice and cozy in your daily routine. The problem

The Cloud and the Crowd

There's two trends - the Cloud and the Crowd - afoot in the software world, and if these trends have gotten buried by all the day to day trivia, let me give you a quick rundown on how they're changing
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