Posts Tagged ‘customer lifetime value’

How to Choose Between UpSelling and Cross-Selling

Upselling and cross-selling are tactics you can use to streamline your sales and marketing strategy, and ultimately, to boost your revenue figures. These two tactics constitute a win-win technique

Increasing Customer Lifetime Value for Software and SaaS Subscriptions

Most companies have some idea of their customer acquisition costs, or CAC. But another key metric for software companies isn’t always tracked as closely: customer lifetime value (CLV), or the value

Why Knowing Your LTV is Vital to Growing Your SaaS Company

Regardless of whether you are a new or experienced SaaS marketer, getting a handle on the metrics can be difficult business. As everyone in SaaS quickly learns, tracking success is much more complex t

Three Online Selling Capabilities Software Firms Need to Increase Customer Lifet...

Undoubtedly, customer lifetime value (CLV) is a core success metric for any SaaS company. If your company is going to continue to grow – and remain profitable – you need to be able to consistently

5 Steps To Boost Your Customer’s Lifetime Value

With marketers under more pressure to prove the value of their programs, metrics are taking on increasing significance. For SaaS marketers, one of the most important metric is the one that measures Cu

The Best Marketing Strategies For SaaS Acquisition

Growth and the ability to create sustainable long-term success for SaaS companies are typically a function of three key factors – 1) New SaaS acquisition, 2) Long-term retention, and 3) Maximization
Simplify the eCommerce process. Try 2Checkout.
The most flexible digital commerce platform that can give your business a real boost.