Posts Tagged ‘customer lifetime value’

Global / Local Strategies & Payments
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8 minutes

What Is Recurring Payment? Definition, Examples, and How to Get Started

The definition of recurring payment is straightforward and easy to understand. Just think about those predictable, repetitive payments made monthly or yearly, for nearly anything imaginable, set up by
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eCommerce Strategies
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12 minutes

How to Choose Between Upselling and Cross-Selling

Upselling and cross-selling are tactics you can use to streamline your sales and marketing strategy, and ultimately, to boost your revenue figures. These two tactics constitute a win-win technique
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5 minutes

Increasing Customer Lifetime Value for Software and SaaS Subscriptions

Most companies have some idea of their customer acquisition costs, or CAC. But another key metric for software companies isn’t always tracked as closely: customer lifetime value (CLV), or the value
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3 minutes

Why Knowing Your LTV is Vital to Growing Your SaaS Company

Regardless of whether you are a new or experienced SaaS marketer, getting a handle on the metrics can be difficult business. As everyone in SaaS quickly learns, tracking success is much more complex t
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3 minutes

Three Online Selling Capabilities Software Firms Need to Increase Customer Lifet...

Undoubtedly, customer lifetime value (CLV) is a core success metric for any SaaS company. If your company is going to continue to grow – and remain profitable – you need to be able to consistently
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4 minutes

5 Steps To Boost Your Customer’s Lifetime Value

With marketers under more pressure to prove the value of their programs, metrics are taking on increasing significance. For SaaS marketers, one of the most important metric is the one that measures Cu
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