Rethink Commerce Blog

Everything you need to know about commerce in one place

Yet More Tips (and Tools) on how to survive the crisis

In a twisted, fortunate kind of way, along with news on the economic crisis, recession, however you want to call it, bombarding us for the past few weeks, there's also hope and help – a myriad of ti

Being a good Affiliate Manager

This morning I’ve got an interesting email in my inbox, apparently from someone that has read one of my articles (so after all someone is reading what I write). I think it was one of these: 6 Tips f

Firefox for Web Marketing Ninjas

I am writing this article for at least 75% of you, who, according to our tracking tools, are using Firefox to read this blog. The chances are that your Firefox browser is not "naked", as dressing it u

Getting on the right side of economics

Unless you've been on a raft in the middle of the Pacific this last month, you've noticed more than a few financial sharks circling around your microISV or startup. The Credit Crunch, Iceland - the he

Affiliates, Resellers, Vendors – Who Gets the Customer?

How can one get a channel distribution as conflict free as possible, that generates both online and offline software sales and in the end it makes everybody involved happy – resellers, distributors,

How to Affiliate Efficiently

At any time, but especially during recession periods, a software vendor needs the most cost-effective tools that can bring him extra revenue or at least keep the sales volumes constant. He needs to ha
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