Rethink Commerce Blog

Everything you need to know about commerce in one place

SaaS & Subscriptions

Cool Start-up Interview Series: Zingtree

Recently, I had the pleasure of speaking with Bill Dettering, founder and CEO of Zingtree, a SaaS solution for building interactive decision trees, and Applian, a video downloader and screen recorder

What Is Negative Churn and Why It Matters for SaaS?

If you’re not familiar, the term negative churn sounds like something a SaaS company should avoid at all costs. And if you understand churn as the rate at which you lose current customers, you could
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