Rethink Commerce Blog

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An Overview of Payment Fraud and Prevention in eCommerce

The future of the online payments industry is looking very promising for consumers and merchants alike, but the always-looming specter of fraud continues to be a material concern. Naturally, the onset

How to Convert More Customers Throughout the Entire Lifecycle – CommerceNow 20...

Our fourth CommerceNOW 2020 online event was held this past June, and brought together some of the greatest minds in eCommerce, digital marketing, conversion rate optimization, customer retention, glo

How SysTools Software Has Created a Successful Affiliate Marketing Program

Interview with Chirag Arora, Marketing Manager at SysTools   Thank you, Chirag, for taking the time for this interview. The company you represent, SysTools Software, has been working with us for

How to Choose the Right eCommerce Business Model

Introduction eCommerce can be a quick and easy way to do business. It involves selling online via either marketplaces that connect buyers and sellers or standalone websites, using various payment meth

5 Customer Success KPIs That Actually Make a Difference

Customer success is arguably the most important factor in the success of your business, and so it’s also the most important metric you can measure. Most SaaS companies, and in fact most successful c

Privacy Shield Invalidated: 2Checkout Cross-Border Data Flows Remain Compliant

On July 16, 2020, the CJEU invalidated the EU-US Privacy Shield agreement (which was adopted in 2016 by the European Commission following the invalidation of the "Safe Harbor") in an effort to make t
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