Posts Tagged ‘website optimization’

Google’s Sitelinks Update and Adapting to This Change

Until recently, the sitelinks that you have most commonly seen have probably looked something like this: The purpose of sitelinks is to help searchers navigate a specific page they are in need of as q

5 Tools to Boost Software Sales in 2011

Both 2010 and 2011 have been called Year of Conversion Rate Optimization. And there certainly isn’t any mistake in that, given the burst of both knowledge and tools out there on the topic. And the

Are You Making These 11 SEO Mistakes With Your Website?

Is your software-selling website really optimized for search engines? Because -from our experience- sometimes even skilled webmasters fail to notice certain SEO issues that can severely impact their r

Increasing software conversions Part 2: Ask a few questions

This is part 2 of a 5-part series: How to convert more software trials to purchases. There are three camps about asking for contact info before a trial starts: A.  Ask for nothing - Maximize number o

How can web presence be improved with images?

Our aim is to sell software and not to socialize with family or friends, you probably think, so what good could a bunch of pretty pictures bring to business? Well, we think there is potential in image
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