Posts Tagged ‘CRO’

Get Actionable Insights from Industry Experts at International Ecommerce Day ...

Today is the best day to lead in eCommerce. There are many opportunities provided by technology vendors to business owners, and also, the environment is very friendly. You can meet the right persons w

6 Principles of High Converting Landing Pages

A landing page can either make or break your marketing campaign. So how can we create landing pages that actually convert? Duane Brown, a performance marketer from Unbounce joined us recently to shar

A/B Testing to Increase Conversion Rates

Sometimes the best tests don’t tell us anything at all. When we go to the doctor, for example, we probably hope that our test results are negative. But when we get into things like CRO, we suddenly

Optimize Or Die… Or, Just Read A Book

Optimization is a popular topic these days. People like to optimize everything from website conversion rates (will I get more sales if I change this call-to-action?) to calorie consumption (will I los

CRO Like the Pros: No More Hail Marys!

Super Bowl is here, and Avangate is looking to the big names for some game-winning tips on how to CRO like the pros. We invite you to enjoy the highlights from our recent webinar with Chris Goward, th

New pH Metric and the Balanced Landing Page – What’s Yours?

The pH value of a substance indicates how acidic or alkaline it is. The higher the pH, the more basic (or alkaline); the lower, the more acidic. We can think of landing pages and their conversion rate
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