Posts Tagged ‘CRO’

Affiliates & Channel Sales
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3 minutes

ASW16 Event Wrap-up: What We Learned

As always, going to the Affiliate Summit, the largest global affiliate conference of its kind, is something everyone in the field should experience. For Avangate, it’s a way for us to share our digi
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New pH Metric and the Balanced Landing Page – What’s Yours?

The pH value of a substance indicates how acidic or alkaline it is. The higher the pH, the more basic (or alkaline); the lower, the more acidic. We can think of landing pages and their conversion rate
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Trust No One? How Building Trust Can Increase Your Conversion Rate

The Internet was new and scary when Agent Fox Mulder popularized the phrase Trust no one during The X-Files’ heyday, but even today plenty of consumers are still hesitant to put their trust in websi
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SaaS Case Study: Improving Conversions by 12% with Fewer Form Fields

"Less is more", the old adage goes, and we've confirmed that less can be way more when it comes to cart conversion rates. Avangate recently ran some split tests on the Checkout page that increased con
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1 minute

Recapturing Lost Revenue from Abandoned Carts

Did you know that more than $4 trillion in goods were left in shopping carts last year alone? Abandonment rates vary by industry, with Software at 70%. Tweet
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4 minutes

Conversion Contest – Announce the Winner

In celebration of International CRO Day, we launched a contest asking all of you to share your conversion optimization stories for a chance to win an Apple Watch. We were very impressed with the creat
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