Rethink Commerce Blog

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1 minute

Business of Software: How Vendors Can Leverage the Change in Software Distributi...

Indirect channels are clearly changing While over 50% of software sales still sold through channels, traditional channel partners are diminishing and alternative e-channels are proliferating. Thi
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3 minutes

3 Reasons why Shopping Cart Custom Domains Will Mean the End of Your Web Analyti...

After reviewing hundreds of Google Analytics implementations on ecommerce websites one thing caught my eye: more than 90% of Google Analytics tracking of third party shopping carts end up with errors.
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1 minute

Affiliates – Start Your Engines

Avangate is proud to launch its 2012 line of contests for affiliates that generate sales. Software is a great niche to promote as an affiliate, no doubt about that: big commissions, instant gratificat
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4 minutes

Major DON’Ts in the Search Engine Optimization Process

SEO may have only become a mainstream subject in the last few years, but the practice has been around since 1995 when Yahoo! was still the search-engine. Originally, SEO meant submitting websites to s
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3 minutes

5 Ideas for Productive Affiliate Campaigns (part 1)

Every now and then we get questions from affiliates seeking our advice on successful affiliate campaigns for software titles. This is a subject that has no universal conclusions, since what may work v
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3 minutes

Blooming Customer Experiences with Avangate 2012 Spring Release

This spring brings blooming customer experiences, thanks to the latest major release update in the Avangate platform. Allow me to introduce you to the Avangate Spring Release, featuring an extended or
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