Rethink Commerce Blog

Everything you need to know about commerce in one place

Cool Company Interview Series: SnapFashun

I recently had the pleasure to speak with Howard Glazer, President of Canadian based SnapFashun Group - a very interesting software company operating... in the fashion industry. Here's a summary of th

Convert Revenue Leakage to Revenue Uplift with the Avangate Summer ‘15 Release...

The old ABC’s of web, Always be converting, is as relevant now as it ever was. But as digital businesses are finding out, maximizing customer lifetime value – and not pressure – is the most effe

Here are 10 Reasons Why Your Users Are Not Upgrading And 3 Ways To Successfully ...

For SaaS companies, coming up with an effective upgrade strategy is sometimes like blindly navigating a dark ocean. If you hold back on product features that add value, then customers may not see the

Conversion Contest – Announce the Winner

In celebration of International CRO Day, we launched a contest asking all of you to share your conversion optimization stories for a chance to win an Apple Watch. We were very impressed with the creat

The Art Of Cross-Selling: What You Need To Know To Grow Your Online Business

Cross-selling is a marketing strategy that has had a long history of success for brick-and-mortar businesses. It’s something we encounter every day and, most likely, don’t think twice about it. It

Join Us in Berlin for Performance Marketing Insights 2015

It’s hard to believe that another year has passed, but we’re starting to prepare for this year’s Performance Marketing Insights, a global conference that gathers professionals from more than 40
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