Rethink Commerce Blog

Everything you need to know about commerce in one place

Growth Strategies

Making the Most of 2018 with a Digital Loyalty Program

You don’t have to be Starbucks to have a killer loyalty program that customers love, even if it doesn’t feel like that. Digital goods and services often feel like they get a bad wrap and miss out

In the Spotlight: NowSquare – Beacons, Landing Pages & Mobile

Meet Sem Kokhuis, Owner and Solution Architect at Made with Pepper and, more recently, NowSquare, provider of white label content and proximity marketing tools for agencies. He shared with us the chal

15 Essential CRO Strategy Infographics You Must See

There can no longer be any doubt that conversion rate optimization (CRO) is incredibly important. Even a modest increase in conversion rate can produce an enormous increase in profit for your business

Simple Tips and Tricks to Grow Your Online Business

Building an online business isn’t always the hardest part of being an entrepreneur. Sure, it takes a lot of work to turn your great business idea into a real business. At some point, though, you nee

What is Acceptable Churn for SaaS Businesses?

In the world of B2B SaaS, more and more data is available on what type of churn, or recession rates, are average and what kinds of rates are "acceptable." It’s business 101 that finding a new subscr

Cool Start-up Interview Series: Zingtree

Recently, I had the pleasure of speaking with Bill Dettering, founder and CEO of Zingtree, a SaaS solution for building interactive decision trees, and Applian, a video downloader and screen recorder
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