Rethink Commerce Blog

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Analytics Minibible for Software Vendors v2.0

It seems the interest for analytics in the software vendors community increases more and more, according to the requests I get by email. I believe in actionable metrics, so I decided to act and publis

See you at Affiliate Summit East!

We're preparing for a trip to the US during August 15-17 - to New York City, to be more specific. I'm pretty excited to attend Affiliate Summit East 2010, a major event of the affiliate industry, toge

Quick Tip to Increase your Affiliate Sales: Look at your Shopping Cart

Nowadays everyone is talking about increasing your conversion rate as the main driver for generating more revenue online. Well, it is, actually :) and it's up to all entities in the buying process –

3 crucial conversion rate elements: Trust, Confidence and Security

How high is your shopping cart conversion rate? Is it 30 or less? 40? 60? One day a client asked me: what exactly makes a conversion rate to be smaller or higher? Is it the number of steps, the securi

Avangate Control Panel for Affiliates v 4.0

Are you already a member of the Avangate Affiliate Network? Then consider this post as "What’s New" type information. If you aren’t convinced yet, I hope you will become an affiliate after reading

What about when we’re not selling software online?

If you ever wondered what our team does when it leaves the office and hangs out together for a weekend, well… I have some information for you in this post:). However, I don't want to just give this
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