Rethink Commerce Blog

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Avangate Wins 5 – Let’s See Who Won the iPad and the Kindle

The Contest, part II Wow, an amazing 200+ people took part in the "Avangate wins 5" contest. Going through all the answers was a wonderful experience per se - thank you all for your kind thoughts and

Join Avangate at ISDEF Autumn in Moscow!

Avangate is in Moscow this week, at ISDEF Autumn (Sep 30th – Oct 3rd). Wow! It's the 11th time we are attending this event, by far the biggest software event in Russia. Avangate is the Special Spons

Avangate Wins 5

Avangate celebrates its five year anniversary today. To mark the occasion, we sat down on soft couches and thought hard about what we've gained in all of these years. And came up with a little concept

Analytics Minibible for Software Vendors v2.0

It seems the interest for analytics in the software vendors community increases more and more, according to the requests I get by email. I believe in actionable metrics, so I decided to act and publis

See you at Affiliate Summit East!

We're preparing for a trip to the US during August 15-17 - to New York City, to be more specific. I'm pretty excited to attend Affiliate Summit East 2010, a major event of the affiliate industry, toge

3 crucial conversion rate elements: Trust, Confidence and Security

How high is your shopping cart conversion rate? Is it 30 or less? 40? 60? One day a client asked me: what exactly makes a conversion rate to be smaller or higher? Is it the number of steps, the securi
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