Rethink Commerce Blog

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eCommerce Strategies
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3 minutes

Software Companies Interview Series: VS Revo Group Ltd.

We recently had the opportunity to speak with Tihomir Yordanov, Marketing Manager at VS Revo Group Ltd, known for their innovation, VS Revo Group is the creator of the renowned Revo Uninstaller and va
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eCommerce Strategies
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7 minutes

A Definitive Guide to Consumption-Based Pricing

When you’re running your online business, you should be constantly on the lookout for new and innovative solutions in your sector. In the world of online software, particularly with SaaS (software a
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Conversion & Optimizations
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5 minutes

Email Marketing vs. Marketing Automation: Beyond the Basics

Updated in August 2024  Email marketing is a proven powerhouse, but there's even greater potential to be unlocked. Many marketers mistakenly believe that sending out a monthly newsletter is enough to
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Affiliates & Channel Sales
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4 minutes

How to Successfully Overcome the Challenges of a Newly Launched Software Affilia...

It’s been a pleasure to hold this interview with the amazing Philippe Franco, Product Manager at Copernic.com. Phil was kind enough to explain to us how to best use the company’s products and made
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2Checkout Updates
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3 minutes

Industry Buzz – July 2024

Just as the Olympic Games gear up in Paris, it’s time to elevate your eCommerce game! Wherever you are in the world, and whether you're starting out or scaling up, now is the perfect time to seize n
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eCommerce Strategies
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9 minutes

How to Stop Revenue Leakage in Subscriptions from Acquisition to Retention

Revenue leakage in a subscription business occurs due to inefficiencies or gaps in one or more of the subscriber lifecycle stages. These leaks can seriously affect your growth, cutting into profits an
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