About Author

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Stefania Oprea

Digital Marketing Specialist

Check out her latest articles

SaaS & Subscriptions
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11 minutes

Valuable SaaS Customer Retention Strategies from the Experts

Two of the most important pillars for SaaS growth are customer acquisition and customer retention. During the early days of a business, the goal will be to gain traction. Naturally, customer acquisiti
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2Checkout Updates
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4 minutes

Skyrocket Your eCommerce Business with CommerceNow ‘20

CommerceNow ’20 is on its way, so mark your calendars for June 10-11, if you haven’t already. During these uncertain times, when most physical events are canceled or postponed, it is even more imp
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eCommerce Strategies
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12 minutes

How to Choose Between Upselling and Cross-Selling

Upselling and cross-selling are tactics you can use to streamline your sales and marketing strategy, and ultimately, to boost your revenue figures. These two tactics constitute a win-win technique
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eCommerce Strategies
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4 minutes

Industry Buzz – March 2020

Hi, sellers! We’ve rounded up some resources meant to shine a little light on the impact this crisis is having on businesses: how to navigate it, how it’s going to change the payments and eComm
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SaaS & Subscriptions
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3 minutes

Tips on Subscription Data Portability and Control

These days, subscribers are looking for seamless experiences, and if companies do not deliver on those expectations, they will quickly look for alternatives. But what happens when merchants the
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eCommerce Strategies
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4 minutes

Cool Start-Ups Interview Series: MZ Creative Studio

It is my pleasure to speak to Zahid Iqbal, Founder and CEO at MZ Creative Studio, a web design and development company. Let’s see how the business started and embarked on its growth journey, and
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