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Increasing Customer Lifetime Value for Software and SaaS Subscriptions

Most companies have some idea of their customer acquisition costs, or CAC. But another key metric for software companies isn’t always tracked as closely: customer lifetime value (CLV), or the value

What You Need to Know About Local Payments in Japan

Any business operating internationally knows you cannot succeed in a country without first knowing its financial trends and structures. Understanding just how potential customers tend and expect to pa

Avangate Launches the Growth Accelerator Suite

For the Fall '16 Release, Avangate launches the Growth Accelerator Suite, a collection of out-of-the-box tools that embed best practices designed to maximize Software and SaaS sales. Our latest featu

5 Coupon Conversion and Retention Best Practices for Sustainable Growth

Promotions continue to drive engagement for omnichannel commerce, offering the extra nudge that increases conversion and retention rates to power growth for your business. We’ve put together a list

5 Best Practices for Growing Customer Lifetime Value with Email

Increasing engagement continues to be the top focus of marketing divisions in companies of all sizes, along with boosting conversion and retention metrics. Here are five best practices for growing you

4 Key Takeaways from Avangate’s 2016 Yearly Digital Commerce Benchmark

Security and convenience. These are two of the critical themes of our 2016 Digital Commerce Benchmark report, which took an in-depth look at the state of SaaS and online services. The period between A
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