Rethink Commerce Blog

Everything you need to know about commerce in one place

Interested in the software market in China?

Want to sell software in China? I bet you do. It's a multi-billion dollar market (packaged software accounted for US$4.7 billion in 2008) that has seen positive growth even through the recession. Admi

Our first Software Selling Conference in China

Just in case you missed it, we are organizing our first Software Selling Conference in China that will take place on December 5th at the Park Plaza Beijing Science Park. If until now China was just a

Avangate – Top eCommerce Provider according to Survey

You know that we don't like to brag about how the Avangate eCommerce platform is the best in the Universe ;) , but a recent survey of eCommerce providers for software vendors shows that, well... we ar

150+ Negative Keywords for Software Selling AdWords Campaigns

Selling software over the Internet with Google AdWords has a lot of traps that we should learn to avoid as good as possible, so that our ads reach more targeted prospects every day. One of the trickie

Increase Software Conversions Part 4

Don't Lose Users on the First Screen! This is part 4 of a 5-part series: How to convert more software trials to purchases. Nothing's worse than opening new software and staring at a vast white screen

Why Hammers Sell Better Than Your Software

Hammers Sell Better Than Software Back in April my friend and fellow microISV Andy Brice conducted a software vendor survey that highlighted something that doesn't get the attention it should: while
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