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Rethink Commerce Blog
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How Should Startups Approach ReadWriteWeb
ReadWriteWeb - Web technology blog
Bob Walsh's new book, "The Web Startup Success Guide" has just been officially launched on Amazon. As promised in my previous post, here is another example of what y
Avangate reviewed in “The Web Startup Success Guide” by Bob Walsh
I'm really excited to bring to your attention the brand new book written by our friend and collaborator, Bob Walsh. It's called "The Web Startup Success Guide" and its official launch date is next w
Shopper Trust & Conversion Rates
During a research on shopping cart conversion rates I did the last couple of weeks, I found websites with 0,4% funnel conversion rates and others with completion rates up to 70%. I never expected to f
Affiliate Marketing Tips from Geno Prussakov
Geno Prussakov Founder of AM Navigator LLC
I recently had the pleasure to interview Geno Prussakov, one of the most important voices in affiliate marketing, founder at AM Navigator LLC. He has been in
What Does it Take to Sell through Affiliates? Part One – Affiliates Info P...
Lots of software vendors ask themselves this question and, unfortunately, I've seen cases when the conclusion they reach is that "affiliate marketing doesn't work" or as Joel Spolsky says, in his case
60 Minute Crash Course on Channel Management
The joint Avangate – The VAR City webinar is just what the title says: a 60 minute crash course on channel management – touching on key things about selling through resellers, from what it takes t