Rethink Commerce Blog

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Growth Strategies

Affiliates & Channel Sales
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4 minutes

Affiliate Marketing: What Is it and How Can it Benefit My Business?

Affiliate marketing can be incredibly rewarding for businesses selling digital goods worldwide. It allows those merchants to showcase their products while targeting specific markets, increasing traffi
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eCommerce Strategies
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3 minutes

Industry Buzz – February 2022

The eCommerce world has been constantly evolving over the past two years. Given the current dynamics in the industry, it’s more crucial than ever to stay up to date with the fresh trends. That’s w
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SaaS & Subscriptions
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8 minutes

2Inspire Series – Interview with Jane Portman, Co-Founder of Userlist

The newest episode of the 2Inspire Interview Series, where eCommerce thought leaders and practitioners share their experiences and lessons, is out! We couldn’t be more excited to have Jane Portman a
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eCommerce Strategies
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7 minutes

Understanding and Optimizing Fraud Prevention

Updated in February, 2022.    The global market has seen a significant shift in the eCommerce industry, primarily due to the COVID-19 pandemic. Modern life has seen rapidly growing digitalization, a
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Conversion & Optimizations
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4 minutes

The Hidden Benefits of Friction During the Onboarding Process

In the SaaS space, onboarding and friction are not usually seen as complementary. Friction, after all, implies resistance, and that’s the last thing you want for your customers’ journey, right? Bu
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eCommerce Strategies
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8 minutes

eCommerce Video: How to Use Video Content in Your Strategy

As an eCommerce business, it’s essential to use video content in your marketing strategy. Why? Because video is one of the most effective forms of content when it comes to increasing trust, visibili
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