About Author

Senior Manager, AR & Communication at 2Checkout
Into marketing communications for technology since 1998 and loving it.
My motto, because it's what I‘ve been doing in most of my professional life. I am an advocate of neat communication, well organized and integrated marcom actions. I've learnt a lot since I came to 2Checkout and enjoy the challenge of an impossible-to-get-bored-at job. Also a mother of two, so I have to be quick and efficient at everything I do (oh, that's a rhyme).
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Check out her latest articles

Get a Glimpse at Global Online Shopper Behavior

From how often shoppers make online purchases to how they prefer to get information and what they pay most attention to, there’s a whole lot that businesses need to know about online shoppers in ord

The 2Checkout Digital Commerce Benchmark – Trends in the Last 12 Months

How has the eCommerce business evolved from 2018 to 2019? For our latest Digital Commerce Benchmark, we analyzed millions of transactions worldwide that were carried out through 2Checkout’s platform

What Matters Most to Software Buyers: 2018 Software Buying Survey Results

Do you care what software buyers think? If you’re selling software, you probably do—and you should certainly check out our most recent software buying survey results.

How to Transform Your Business into a Profitable Subscription Business

So you’ve got a software business and want to make the switch to subscriptions, but aren’t sure where to start. You’re in the right place: we’ve got a nice solid framework to get you started,

A Peek at the 2018 Q1 Digital Commerce Benchmark

At 2Checkout, we always strive to bring you the latest in digital commerce data. Each year, we take a look at hundreds of thousands of worldwide transactions that move through our commerce platform. F

5 Essential SaaS Customer Acquisition Practices in 2018

Developing a strong customer acquisition strategy is a vital component to SaaS growth. Whether you are a new startup or an established outfit, converting more leads to customers at the end of your fun
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