Posts Tagged ‘Brian Massey’

2Inspire Series – Interview with Brian Massey, Founder of Conversion Scien...

We’re happy to introduce you to our new interview series, called 2Inspire, where we ask entrepreneurs, managers, creative people we admire, different questions about themselves. How did they get to

Awaken Your Inner Scientist: Use Behavioral Science to Validate Ads, Redesigns a...

The TV series Mad Men popularized Don Draper and his creative genius. Don took a few bits of data about a demographic and used them to develop brilliant taglines his clients loved. The only problem?

Get Actionable Insights from Industry Experts at International Ecommerce Day ...

Today is the best day to lead in eCommerce. There are many opportunities provided by technology vendors to business owners, and also, the environment is very friendly. You can meet the right persons w

New pH Metric and the Balanced Landing Page – What’s Yours?

The pH value of a substance indicates how acidic or alkaline it is. The higher the pH, the more basic (or alkaline); the lower, the more acidic. We can think of landing pages and their conversion rate
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