Rethink Commerce Blog

Everything you need to know about commerce in one place

How to Find Link Prospects with Social Media

A strategic link building process means more than just choosing one or two strategies for building links and simply running with them. To build a complete link portfolio and have the best chance of su

Changing an Industry – One Subscription at a Time

Last week we had a conversation with Peter Cohan from Forbes about how Avangate is changing the way software is being sold. We’re long past the times when customers went to physical stores to purcha

3 Custom Optimization Tips for Your Shopping Cart

Shopping cart optimization can result in easily measurable, lucrative results, mainly because: there is clear buying intent for the users that get to the shopping cart; the goal of the optimization

6 Tips to Activate Stagnant Affiliates

There isn't a single merchant on this world selling through affiliate programs that hasn't got idle affiliates. These are affiliates that are not active, meaning that they don't generate any sales or,

5 Ideas for Productive Affiliate Campaigns (part 2)

In the first part of this series we spoke then about promoting software to your customers on a try-before-you-buy model, converting the customers from your website and sending newsletters to your audi

Business of Software: How Vendors Can Leverage the Change in Software Distributi...

Indirect channels are clearly changing While over 50% of software sales still sold through channels, traditional channel partners are diminishing and alternative e-channels are proliferating. Thi
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