Rethink Commerce Blog

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3 minutes

The Best Marketing Strategies For SaaS Acquisition

Growth and the ability to create sustainable long-term success for SaaS companies are typically a function of three key factors – 1) New SaaS acquisition, 2) Long-term retention, and 3) Maximization
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2 minutes

Split Test Like it Matters: Tips to Drive Revenues with CRO

Let’s examine how a scientific approach to split testing increased conversion rate by nearly 7% for one company, producing $650,000 incremental revenue per year. While the concept of testing may see
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2 minutes

Everything You Wanted to Know About Customer Acquisition for SaaS

Of all the stages of the SaaS commerce lifecycle, new customer acquisition is easily is one of the most critical factors that determine SaaS growth. But in addressing the needs of SaaS customer acquis
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2 minutes

Industry Buzz – January 2015

Hi sellers! Happy 2015! We hope you had a wonderful holiday season. Take advantage of these trends we have prepared for you and shake up your sales in 2015!
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5 minutes

Maximize Profits by Understanding Your Customer’s Digital Lifecycle

While every customer is unique in their own way, acquire enough of them and you begin to recognize patterns that can help you get and keep more over the long haul. In our experience, one of the most i
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4 minutes

The Importance of Affiliate Marketing for Digital Customer Acquisition

Present day customers are increasingly moving to the virtual world to carry out each and every step of their entire 'buy' process. It means digital customer acquisition is a necessary core activity fo
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