About Author

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Mike Ni

CMO/SVP, Marketing and Products
Michael Ni brings over 20 years of experience as a marketing and product executive in bringing successful innovation-driven businesses to market - from start-up to fortune 500 companies.

Michael’s business experience spans across software, telecommunications, consumer packaged goods and digital media.

Michael received an MBA from Harvard Business School, an MS from Stanford University and a BS in Mechanical Engineering/Robotics from Massachusetts Institute of Technology.

Check out his latest articles

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2 minutes

Cut the Fluff: How Marketers Got (Back) into the Software Revenue Business

Everybody knows fluffernutter sandwiches are delicious. And they’re where fluff belongs. For a long time, marketing teams struggled to measure and prove their value. Sometimes, this led to an over-r
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3 minutes

What Online Sales Can Learn from Frogger

Help buyers navigate a new world where time is short and stakes are high Our constantly connected world has blurred the lines between personal, professional, and social lives, creating one big freeway
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Why Are Big Companies Like Yahoo Hungry For Commerce Startups Like Lexity?

I had a recent conversation on all the recent M&A activity around this increasingly interesting thing, Commerce.  The conversation was a familiar one - with most companies I speak with thinking t
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Subscription Management On The Rise – The Hype Cycle for E-Commerce is Out...

First things first, what’s the hype about the Hype Cycle? Let’s pause and think for a moment about e-commerce. It’s a continuously expanding area, in terms of infrastructure, compliance, buyer p
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4 minutes

Accelerate Customer Centric Commerce with the Avangate Summer 2013 Release

Avangate Summer 2013 Release has been designed to accelerate customer centric commerce for your business. The feature set spans subscription management, customer management, Channel-enabled SaaS and o
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3 minutes

What To Do On Monday? #GartnerCRM

I recently attended Gartner’s Customer 360 Summit in San Diego. For those who haven’t been there, the event covers new strategies and technologies that are enabling organizations to better underst
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