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eCommerce Strategies
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8 minutes

7 Mobile Marketing Strategies to Drive eCommerce Sales and Increase Revenue

Statistically speaking, it’s more likely that you’re reading this article on your smartphone than on your desktop. Of the 4.66 billion active internet users worldwide, a whopping 90% regularly use
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eCommerce Strategies
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12 minutes

10 Elements to Split Test on Any eCommerce Page

Many eCommerce stores are struggling with cart abandonment and the resulting revenue loss. The eCommerce industry loses $18 billion to this problem every year because many online stores haven’t unde
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eCommerce Strategies
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7 minutes

7 Ways Online Retailers Can Reduce Return Rates

Approximately 1 out of 3 products bought online will be returned, according to sources cited in a WAAM Medium article. Some industries see higher returns, like fashion, but brick-and-mortar retailers
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eCommerce Strategies
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8 minutes

eCommerce Video: How to Use Video Content in Your Strategy

As an eCommerce business, it’s essential to use video content in your marketing strategy. Why? Because video is one of the most effective forms of content when it comes to increasing trust, visibili
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eCommerce Strategies
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7 minutes

11 Things to Look for When Evaluating eCommerce Analytics Tools

Reliable, real-time insights on customer behavior are a great way to help you tailor user experience, and increase customer acquisition and conversion rates. But how do you get your hands on those ins
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B2B Commerce
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7 minutes

Everything You Need to Know About Sales Enablement

Buyers have more authority over their customer journey than ever before. With so much information being distributed online, customers have the ability to arm themselves with the research they need to
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