Posts Tagged ‘SaaS’

How to Keep SaaS Customers Engaged With Great, Targeted Content

When you think of the words content marketing for SaaS, you’re most like likely to associate it with "customer acquisition." And rightfully so: strategically developing and promoting relevant conten

SaaS Case Study: Improving Conversions by 12% with Fewer Form Fields

"Less is more", the old adage goes, and we've confirmed that less can be way more when it comes to cart conversion rates. Avangate recently ran some split tests on the Checkout page that increased con

5 Steps To Boost Your Customer’s Lifetime Value

With marketers under more pressure to prove the value of their programs, metrics are taking on increasing significance. For SaaS marketers, one of the most important metric is the one that measures Cu

Recapturing Lost Revenue from Abandoned Carts

Did you know that more than $4 trillion in goods were left in shopping carts last year alone? Abandonment rates vary by industry, with Software at 70%. Tweet

Industry Buzz – July 2015

Hi sellers! We’ve collected great tips this month to help you improve your strategies, as well as building off the industry’s deepest set of tools to support the entire digital commerce lifecycle.

Increase Upgrades By Improving Customer Support

SaaS companies are typically staffed by some pretty brilliant people. Innovative thinkers, trendsetters, and people full of creativity proudly fill your ranks. Sometimes, however, brilliant people are
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