Posts Tagged ‘customer retention’

5 Best Practices for Growing Customer Lifetime Value with Email

Increasing engagement continues to be the top focus of marketing divisions in companies of all sizes, along with boosting conversion and retention metrics. Here are five best practices for growing you

Industry Buzz – October 2016

Hi sellers! We’re excited to bring you the monthly Industry Buzz, with information about trends in the software and online services industry, as well as tons of great links to articles about the glo

Avangate Summer ’16 Release: Increase Recurring Revenue with Extended Pay as Y...

With the Summer 2016 release, Avangate unveils new functionality designed to power recurring revenue momentum, nurturing continuous customer lifetime value (CLTV) growth. Take advantage of the latest

Retain Loyal Customers with these 3 SaaS Renewal Strategies

The SaaS customer journey is unique in that it doesn’t end with the purchase like it does for other business models. For SaaS-based digital goods and services businesses, the purchase is just the be

How to Keep SaaS Customers Engaged With Great, Targeted Content

When you think of the words content marketing for SaaS, you’re most like likely to associate it with "customer acquisition." And rightfully so: strategically developing and promoting relevant conten

What Is Negative Churn and Why It Matters for SaaS?

If you’re not familiar, the term negative churn sounds like something a SaaS company should avoid at all costs. And if you understand churn as the rate at which you lose current customers, you could
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