About Author

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Octavian Brezoi

Head of Digital Sales, EMEA and Asia at Verifone

Check out his latest articles

SaaS & Subscriptions
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5 minutes

Pause, Don’t Cancel: How Subscription Pausing Boosts Retention

Updated: March, 2025   Why let customers cancel when they can pause a subscription? Learn how giving customers a break can reduce churn, improve retention, and protect your revenue. Discover bes
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eCommerce Strategies
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5 minutes

Mitigating Risks of Low Authorization Rates in Cross-Border eCommerce

As global markets become increasingly interconnected, cross-border eCommerce has emerged as a vital channel for businesses aiming to expand their reach and tap into international customer bases. Your
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Affiliates & Channel Sales
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6 minutes

Staying Ahead: How Multichannel eCommerce is Transforming Retail

Keeping up with changing consumer expectations is a constant challenge, and multichannel eCommerce is actively transforming how businesses meet those demands. It’s big business, too—with a project
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eCommerce Strategies
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8 minutes

Unlocking your first 100 SaaS subscribers

Building your SaaS doesn't happen in isolation Typically, startups are born out of a founder's personal pain point, where existing solutions fall short in terms of usability, complexity (usually too c
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SaaS & Subscriptions
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7 minutes

Enhance User Relationships to Skyrocket Customer Lifetime Value (CLV)

Welcome to the digital age, where customer relationships and loyalty are key factors in driving sales and revenue for businesses. In today's fast-paced world where competition is fierce and consumers
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eCommerce Strategies
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6 minutes

How to Implement a Winning SaaS Renewal Strategy

Updated December, 2023   You’ve heard the speech about renewals over and over. No one needs to tell you that a successful renewal strategy is critical to the growth of a SaaS company. Or th
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