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Security Considerations in SaaS Application Development

Introduction Today, one may notice an increasing trend of adopting SaaS development solutions in the digital realm. Gartner's research report has shown that by 2022, SaaS market revenue is expected to

The Biggest Fraud Threats For The Online Subscription Industry

The astronomical rise of subscription businesses represents one of the most disruptive online business shifts in history. Fueled by advancements in recurring billing technology paired with pandemic co

Membership Retention: 10 Effective Strategies and Tactics

Membership retention is a big deal. Get it right and you’ll have a solid business with repeat customers who love you. Fail to retain your members and you’ll struggle to realize the growth you drea

Your 2023 Go-to-Market Strategy Guide for SaaS

Are you about to launch a new Software as a Service (SaaS) product? You’ve picked the right time. The industry is booming and is predicted to hit a huge 232 billion by 2024. Just because you have th

How to Approach Product Categorization for eCommerce Startups

When you walk into a physical store, you generally expect to see the products to be organized thoughtfully. Making your way through the rows of shelves to find what you want should be easy, and if it

6 Tactics to Bring Sales With SaaS Email Marketing

As a SaaS business owner or marketer, you are overwhelmed with the things you need to keep under control. From acquiring and nurturing existing customers to winning back the lost ones, SaaS customer j
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