About Author

VP Product Management at 2Checkout
My passion for software marketing and eCommerce development, together with my Computer Science diploma have brought me at 2Checkout.
I was glad to serve a two year term on the Board Directors of the Association of Software Professionals until 2010.
I have been passionately involved in web technologies and focused on helping software companies to sell more and to better understand the online business even prior to 2Checkout.
My personal interests revolve around rock and jazz music, art films, internet media and literature.
You can find me here:
  1. twitter My Twitter profile
  2. linkedin My Linkedin profile

Check out her latest articles

Keys to Social Monitoring, Analytics and Reporting

Measuring Marketing effectiveness There's so much talk regarding social media nowadays, but what does it really mean when it comes to the bottom line? What is its impact on a business - and equally im

SPAM Action with Avangate Name on it Containing a Malware

This morning, our Risk Management Team detected a massive SPAM action coordinated against Avangate. The messages were sent from multiple locations worldwide. While the action it-self was not in any wa

Malware Email Message with Avangate Name on it

The Avangate Critical Response Team identified earlier today bogus purchase confirmation emails with Avangate’s name on it, with a link to malware. First of all, Do NOT click any links within that e

More Software Sales through Network Cross Selling

I am happy to announce a great update @Avangate: we've just launched network cross-selling that allows Avangate software vendors to sell each other's products, to increase revenues and gain access to

Avangate – Top eCommerce Provider according to Survey

You know that we don't like to brag about how the Avangate eCommerce platform is the best in the Universe ;) , but a recent survey of eCommerce providers for software vendors shows that, well... we ar

Software Industry Conference 2009 – the 19th Edition

Software Industry Conference - Avangate bears As you probably know, Avangate attended, sponsored and presented at the 19th edition of  SIC for the fourth time this year. I was there with my colleague
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