About Author

Online Marketing Expert
Experienced marketer specialized in Online Marketing for the IT sector, certified in Google Adwords and Google Analytics.

My activities as a member of the Online Marketing Team @ Avangate include SEO, SEM, SMM, Copywriting, as well as coordinating the company's Content and Social Media Programs.

In my free time I enjoy hanging out with my friends, running, dancing, reading and watching movies. I'm also passionate about exploring exotic countries.

You can also find me here:

  1. twitter My Twitter profile
  2. linkedin My Linkedin profile

Check out her latest articles

Increasing software conversions Part 1: Auto-open after installation

This is part 1 of a 5-part series: How to convert more software trials to purchases. I was the second software developer at Photodex in the '90s.  We made CompuPic, the fastest thumbnailing image bro

Five tested ways to convert more software trials to purchases

What if I told you that five changes to your software could increase revenue 25-50%? It's possible because of two facts: most trials don't convert, and you're too close to your software to see its obv
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