Evgenii "Geno" Prussakov is a University of Cambridge graduate, international speaker, founder of Affiliate Management Days and Influencer Marketing Days conferences and author of bestselling "A Practical Guide to Affiliate Marketing" (2007) and "Affiliate Program Management: An Hour a Day" (2011). In 2006, he started AM Navigator LLC to help merchants avoid these obstacles and enjoy the benefits of this highly effective method of online marketing. As an award- winning outsourced affiliate management company, he has contributed to the online marketing success of such top brands as Forbes, Nokia, Hallmark, Warner Music, Medifast, Skype, and hundreds of small businesses.