Industry Buzz – October 2025

3 minutes

Spooky season is here, and so is the countdown to some of the biggest eCommerce events of the year – Black Friday and Cyber Monday. Whether you’re preparing last-minute promotions or refining your checkout experience, the next few weeks are critical for capturing holiday revenue and setting your online business up for success. 

In this month’s edition, we’ve got the perfect mix of insights and tools to get you ready. Discover how AI-powered shopping agents are transforming customer behavior, explore payment strategies for global growth, and learn how to recover abandoned carts with 2Checkout Lead Management. Plus, gain actionable insights on AI monetization for SaaS, and check out industry trends and product resources to help you maximize conversions and scale efficiently before the holiday rush. 

Happy selling! 

 

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We’re honored to have been recognized as the Best Subscription Billing Solution of 2025 by the CODiE Awards. Our advanced subscription capabilities enable merchants to seamlessly scale their online businesses worldwide.  

 

AI shopping agents are changing how customers buy – and how eCommerce brands sell. Will your online store be ready when algorithms start “shopping” for your customers? Discover what’s coming next and how to prepare! 

 

Black Friday 2025 isn’t just about big discounts – it’s about seamless experience, smart planning, and long-term growth. This guide walks you through everything from mobile checkout checks, global payment methods like BNPL, to running retention campaigns after the rush. 

 

Make this Black Friday & Cyber Monday count. From mobile‐first checkouts and AI-powered personalization to smart bundles and streamlined support, this cheat sheet covers the tactics you can’t afford to miss. 

 

Looking to expand your online business in Japan’s dynamic eCommerce market in 2025? Check out this eBook to discover how to navigate payment methods, optimize the cart and checkout experience, comply with local regulations, and ultimately scale your eCommerce business in Japan! 

 

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Many MOOC platforms lose sales due to missing local payment options, wrong currencies, or poor mobile checkout. Adding just one local payment method can boost conversions by 7% and revenue by 12%. Learn more about how smarter payments can help your platform grow globally. 

 

Get ready for a record-breaking holiday season! This webinar dives into how to stand out, build anticipation, craft irresistible deals, and convert those browsers into buyers. Watch now and power up your checkout for peak sales. 

 

Black Friday is coming — is your landing page ready? Discover how MailerLite’s ready-to-use templates can help you build a high-converting page fast: one clear offer, countdown timer, mobile-first design and no clutter. The difference? A smoother path from click to checkout. 

 

 Looking to grow your digital business across borders? In this video, Bart Damstra, General Manager of 2Checkout, will explore how 2Checkout’s flexible, modular Merchant of Record (MoR) model helps businesses expand globally with ease. 

 

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Ever wonder how many potential customers abandon their carts before checkout? Up to 80% of online shoppers do – but those aren’t lost sales. With 2Checkout Lead Management, you can recover unfinished payments, re-engage shoppers, and boost your revenue effortlessly. 

 

For SaaS businesses this BFCM, the offer alone isn’t enough – it’s how you present, onboard, and scale it. UserGuiding shares smart strategies like UX banners, targeted promo automation, and multichannel outreach to turn browsers into buyers. 

 

AI is redefining SaaS — but monetizing it requires more than just adding a new feature. In this CommerceNow 25 session, Krzysztof Szyszkiewicz, Partner & Co-Founder of Valueships, shares the key principles behind profitable AI monetization, how to avoid pricing pitfalls that erode margins, and real-world examples of hybrid pricing that work. Watch this session to gain actionable insights to help your SaaS business capture AI’s true value. 

 

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