Rethink Commerce Blog

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4 minutes

Major DON’Ts in the Search Engine Optimization Process

SEO may have only become a mainstream subject in the last few years, but the practice has been around since 1995 when Yahoo! was still the search-engine. Originally, SEO meant submitting websites to s
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Affiliates & Channel Sales
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3 minutes

5 Ideas for Productive Affiliate Campaigns (part 1)

Every now and then we get questions from affiliates seeking our advice on successful affiliate campaigns for software titles. This is a subject that has no universal conclusions, since what may work v
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3 minutes

Blooming Customer Experiences with Avangate 2012 Spring Release

This spring brings blooming customer experiences, thanks to the latest major release update in the Avangate platform. Allow me to introduce you to the Avangate Spring Release, featuring an extended or
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4 minutes

Business of Software: What Heads of Sales and Marketing Need to Think About To G...

Knee-Jerk Reaction: Online Commerce Leads to Software Channel Disintermediation The popular press has been filled with articles about the ongoing disintermediation of channels coupled with the rise of
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4 minutes

Paid Search in 2012: 7 Key Areas to Focus

If you are reading this you are probably a digital marketer, and that too one in the Search space. Have you made any resolutions for your PPC campaigns yet? Have you committed to doing something diffe
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5 minutes

Keys to Social Monitoring, Analytics and Reporting

Measuring Marketing effectiveness There's so much talk regarding social media nowadays, but what does it really mean when it comes to the bottom line? What is its impact on a business - and equally im
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