2Checkout is always looking for ways to optimize our offerings and help our customers sell products more successfully to grow their bottom line. The most recent update to our suite of features is a great example of this commitment: we recently introduced our new Shopify integration with its radically improved cart.
Shopify is a simple but powerful eCommerce platform that allows merchants to set up an online store to sell their products. It’s one of the biggest platforms, with a merchant portfolio of over one million users in approximately 175 countries.
Besides their store builder (CMS) and hosting services, Shopify offers online retailers a suite of services including payments, marketing, shipping, and customer engagement tools to simplify the process of running an online store for small merchants.
2Checkout has already partnered with Shopify, and over 3,000 of our merchants are already using our Legacy 2Checkout Hosted cart integration. Now, our new-and-improved Shopify Connector will offer merchants access to more and better eCommerce capabilities through our new ordering engine, ConvertPlus.
Your Shopify checkout will allow for brand customization.
What kinds of perks will merchants get with the new Connector? Businesses who make the switch will enjoy significant benefits, including additional features and functionalities that will lead to higher conversion rates. This update will help merchants generate more customers and revenue, as customers will benefit from an improved checkout flow for a more intuitive and better experience.
Merchants need to switch on their own, but making the transition is easy. (Shopify integration is available only for 2Checkout accounts that handle their own tax and invoice management, 2Sell and 2Subscribe.) Our knowledge center outlines the necessary steps to complete integration with Shopify.
Drilling down on some of the detailed benefits, we predict numerous benefits for our merchants, including:
- Multiple payment methods including PayPal
Our smart-ordering engine displays the most popular international payment methods based on the shopper’s location. This makes it easier for customers to complete a purchase using their favorite payment method, which will result in a higher conversion rate for the merchant.
- Shopping cart localization that can generate increases of 10 to 15% in conversion rates.
ConvertPlus uses real-time Geo-IP location detection to provide global customers with a relevant buying experience, which has a positive impact on conversion rates.
- A faster purchasing experience
The average time-to-purchase with the new Shopify connector is reduced as we’re moving from a multi-step to a one-step checkout flow, with shopper information already prefilled.
Questions about the new Shopify connector and interested in signing on for this exciting new update? Visit our knowledge center guide for more information as well as detailed instructions on how to upgrade your account in minutes.
